Our teaching for mis was about e-commerce, so in this teaching lessons we showed the students multiple sites.
TripAdvisor
In this site we can search for hotels, flights, vacation rental and restaurant in various countries and cities. If i want to check out a restaurant I can choose among the variety of types. I can look at the prices there, the kind of food that they have, they are ranking there service, food, value and atmosphere. They can rank it as excellent, very good, average, poor or terrible. We can see also the reviews of people who already visited the restaurant.
amazon
In this site people can shop online and choose from the various product. People can check the product, the price of the product, the description of the product, customer reviews and how the rank it from 5 and the customer reviews.
It is a matter of trust, the customers should trust these websites in order to deal with it.
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